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Senior Corporate Communications Manager | [查看更多类似职位] |
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工作地点 |
上海 |
发布日期 |
2008-06-17 |
工作年限 |
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薪水范围 |
面议 | 学历要求 | 本科 |
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| 职位描述 |
职位类别： 市场/市场拓展/公关 工作地点： 上海 发布日期： 2008-04-01 工作经验： 10年以上 最低学历： 本科 管理经验： 否 工作性质： 全职 招聘人数： 1人 职位描述/要求： KEY RESULT AREAS Categorise the job into 3-5 major areas of responsibility. Sub-divide these into steps explaining the main activities and assign a percentage of time spent on each major category. Responsible for developing local PR plans and launch strategies for both corporate and product PR programs in East and West China Championing media relations programs and managing press relations for the managing directors, multiple product groups and lines of business Responsible for linking product PR programs with global campaigns so that all product activities are linked to major marketing and business initiatives Work with the managing director, product and program marketing teams, channels and alliances and all other LOBs Work with major print, online and broadcast media in East and West China -- including business/financial and vertical business media; IT media, major daily newspapers, wire services and online media Proactively position Oracle, through local senior spokespeople, as thought leaders with the c-level business community Serve as a key resource and work in tandem with country PR planning and management. Help develop the methodologies; relationships and overall local strategic plan for securing editorial placements in key media Provide strategic guidance and lead the creative process in developing new ideas and innovative techniques to secure high quality news articles and features for corporate initiatives and major product launches Ensure the timely, efficient and top-quality execution of all plans, activities and programs and be held accountable POSITION REQUIREMENTS Indicate the experience qualifications and competencies required to perform this position effectively. EXPERIENCE&COMPETENCIES 8+ years PR experience in China Excellent communicator - Able to generate broad opportunities for Oracle, through creative, proactive PR efforts Influencer - Must be able to effectively manage external agency and internal teams for results Excellent written and verbal communications skills in both English and Chinese (Mandarin) and experience in developing written materials in support of PR activities (such as press releases, pitches, bylined articles, PR plans) First-rate hands-on media relations skills and the ability to build and maintain relationships with key trade and business press who follow the target markets and technologies Must be a team player who can manage multiple projects and work with a strong team in an extremely fast-paced setting Strong understanding of the technology industry and Applications software market Prior experience in the enterprise software/IT industry a big plus Creativity - Needs to know how to generate press interest creatively, and create opportunities QUALIFICATIONS Tertiary qualification preferred 联系方式： Interested candidates, please email your resume both in Chinese and English to elaine.zhou@oracle.com with the email subject of the job title. .
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