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Trade Category Management Manager | [²é¿´¸ü¶àÀàËÆÖ°Î»] |
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¡¡2008-04-09 |
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ְλÀà±ð£º Êг¡/Êг¡ÍØÕ¹/¹«¹Ø ¹¤×÷µØµã£º ÉϺ£ ·¢²¼ÈÕÆÚ£º 2008-03-02 ¹¤×÷¾Ñ飺 5-10Äê ×îµÍѧÀú£º ±¾¿Æ ¹ÜÀí¾Ñ飺 ·ñ ¹¤×÷ÐÔÖÊ£º ȫְ ÕÐÆ¸ÈËÊý£º Èô¸É ְλÃèÊö/ÒªÇó£º Objectives of the job / Key Success Factors - Execute category planning through developing quarterly and monthly category plans for: * assortment * shelf-layout * promotional strategy * price positions - Focus category management on the target shopper within strategic framework as set in National Category Building Plan - Support the annual account Joint Business Planning process through data analysis and opportunity identification - Support new product introduction for listing - Run customer specific category management projects - Use and leverage account specific category and shopper insights - Execute brand standards(brand DNA) and support development and execution of channel specific brand standards - Implement customer marketing plan activities - Ensure product availability and visibility - Measure and review category performance - Provide support to account manager in monitoring and analysing retail margins and customer profitability Skills / Competencies / Experience required - Minimum two to three years relevant trade category management experience - Two years customer facing, account management experience is an advantage - Two years brand building experience is an advantage ÁªÏµ·½Ê½£º .
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