职位描述/要求: Objectives of the job / Key Success Factors Consumer Insight Build holistic understanding of consumers Support line manager and CMI team to run research Collect research data to interpreting research result Marketing Strategy Development Support line manager to construct brand portfolio Provide input into the business planning process, including BVP Innovation Support line manager to generate product ideas Support line manager and co-work with R team to design innovation concept Support line manager to manage the innovation projects through IPM Communication Build successful agency team relationship Provide input to judge creative proposals Provide input to guide outstanding brand packaging design Activation Support core team to enhance activation platform Support core team to finalize activation plan Support BB team to implement activation program Budget Independently manager BD team budget with finance Guide brand managers to make sure their spending within budget Skills / competencies / experience required of the candidate Bachelor Degree At least 2 years of sales experience in in marketing or relevant . Passionate, open minded, pay attention to details and honest Basic knowledge in marketing and some experience project management .
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